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Italian beer breaks the international market

August 14, 2016

Italian beer breaks the international market

In ten years, the export of Italian beer abroad has quadrupled

The new offering of craft beers Made in Italy is revolutionizing the market. In the last 10 years, the boom of microbreweries for craft beer were just over 30, and there are now about a thousand for production estimated at 45 million liters per year. There is higher demand for the Italian Craft Beers unequivocally.

The numbers are: in ten years, the export of Italian beer abroad has quadrupled, reaching a historic high in 2015 with a value of 183 million Euro. The Italian "blonde" appears in the countries of Northern Europe, from Britain to Germany, with double-digit growth. The export boom -  from Germany, home of the Oktoberfest (+49%), to the Netherlands (again, +49%), to the UK pub (+10%), while in Belgium the Trappist beer, the blonde of "purchasing" Made in Italy are even tenfolds.

The new craft production Made in Italy is very diversified with many examples of innovations. For flavored beers, they are produced with artichoke, sour cherries, rice and red chicory. Many are planning agricultural initiatives that are based on the company's own barley production, in a closed cycle guaranteed by the same farmer.

Source: Il Sole 24Ore

If you want the great experience of tasting the most rewarded Italian Craft Beer, try the Collesi collection.




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